April is Distracted Driving Awareness Month, making it the perfect opportunity to spotlight one of the biggest risks on the road: distracted driving. For commercial fleets, distracted driving isn’t just dangerous—it’s costly. Thankfully, GPS tracking technology provides fleet managers with actionable insights to identify, address, and ultimately break these risky habits, creating safer roads for everyone.
The High Cost of Distracted Driving: Benefits of GPS Tracking Technology
Distracted driving isn’t limited to texting or phone calls—it can involve eating, adjusting navigation, or simply losing focus. Fleet managers know firsthand how costly accidents resulting from distractions can be, both financially and reputationally. Insurance premiums increase, productivity drops, and worst of all, lives can be put at risk.
GPS Tracking Technology: Your Key to Safer Driving
Smart fleet managers turn to the GPS to gain deeper insights into driver behavior. By using this feature, you can:
- Monitor Real-Time Driving Behaviors GPS tracking technology helps identify when and where drivers engage in risky behaviors like harsh braking, sudden lane changes, or erratic speeds, often associated with distracted driving.
- Provide Immediate Driver Feedback With advanced telematics from Smart Fleet, drivers receive instant alerts when risky behaviors occur, helping them immediately correct their actions and reinforcing safer habits.
- Analyze Driver Trends and Patterns Over time, GPS tracking compiles comprehensive data, allowing fleet managers to identify drivers who frequently exhibit distracted or risky behaviors. Managers can then address these issues proactively through training and interventions.
Creating Lasting Changes
Awareness is only the first step. With GPS tracking technology, fleet managers can take decisive action to ensure lasting change in driver behavior:
- Tailored Driver Coaching: Target your training to specific behaviors identified through telematics data, making coaching sessions more effective.
- Driver Incentives: Create reward programs that recognize and reward safe driving behaviors identified through GPS tracking.
- Policy Enforcement: Utilize telematics data to enforce and support company policies against distracted driving, reinforcing accountability across your fleet.
Smart Fleet’s Commitment to Safer Roads Using GPS Tracking Technology
At Smart Fleet, our core mission revolves around improving road safety and fleet efficiency. Our advanced technology empowers fleet managers to identify, address, and significantly reduce distracted driving behaviors, saving lives and protecting your business.
During this Distracted Driving Awareness Month, leverage Smart Fleet’s GPS tracking technology to break bad habits and pave the way for safer driving practices.
Interested in how Smart Fleet can help your fleet stay focused on safety? Visit www.smartfleetusa.com to learn more. To request a live demo and see Smart Fleet in action, visit this page. For additional resources and information on distracted driving awareness, visit NHTSA’s official page.